Perry Marshall & Matt Gillogly – B2B Marketing Kit 2011-12 Edition

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Perry Marshall & Matt Gillogly – B2B Marketing Kit 2011-12 Edition


Acquire new sales leads for as little as $20 per enquiry

See results in 3 months without any additional manpower

Revolutionize your sales strategy today with a B2B Sales Strategy for the Digital Age!

Commonly Faced Problems in Getting New Sales Leads
  • B2B exhibitions are time-consuming and costly
  • The acquisition of new customers is a key driver of business growth, but it is resource-intensive
  • New industries and new international regions are difficult to enter without sufficient resources
  • The cost of setting up a new sales team or hiring new sales team members can be prohibitive
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B2B Sales Strategy for the Digital Age
Our Proposed Solution

Success Case Studies

1.

200 business enquiries within the first month

Automotive parts manufacturer

2.

Got the deal for $200 per business negotiation

Major factory automation company

3.
Secured a $2.3million order within the first 6 months

Materials manufacturer

We have experienced the immense benefits of digital marketing through this service! Surprisingly, it is cheaper and quicker than the existing approach of participating in exhibitions or hiring new sales representatives.

Multinational Automotive parts manufacturer / General Manager of Global Business Development

I got a new order from an entirely new industry after using this service!

Major Material Manufacturer/ General Manager of Global Business Development

Get a Free Assessment Now!
Understand how you can implement a B2B Digital Sales Strategy today!
Challenges Faced in Achieving Global Business Growth

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1. The need to build up a new customer base overseas
  • Difficulty accessing new customers from new markets and industries
  • Constantly having the need to acquire up-to-date information on new industries, startups etc
2. Having to cover a vast market
  • Regional reach: Difficulty in reaching out to all the purchasing decision makers that are scattered over the globe
  • Industrial reach: Time-consuming and inefficient to customize an approach to suit different needs as one product category may have various application markets
3. Lack of overseas sales representatives
  • Current sales representatives are focused on dealing with the existing customers, thus resulting in insufficient resources for the procurement of new customers
  • Although skilled key personnel are required to grow the businesses in new international markets, the firm cannot afford to take the risks to relocate their key staff
How we can help you implement a B2B Sales Strategy for the Digital Age
Our Value Proposition

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1. Effective Reach
  • (Wide Coverage) We reach out to all your target customers globally in various industries and markets
  • (High Quality) We select quality leads who indicated a high interest in making a purchase for your follow-up to be worthwhile and effortless
2. Quick Results
  • Within 3 months, you will start acquiring new sales leads
  • You can convert new sales leads with your existing sales department without needing to hire any additional manpower

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3. Low Cost
  • We provide an end-to-end service in the generation of sales leads
  • We enable you to conduct business development at a low cost, keeping your expenses minimal
  • We enable your expenses to be adjusted flexibly at any point in time, given that no fixed costs will be incurred
Start generating sales leads through digital sales strategy within 3 months!
Our Approach

Start at a Low Cost

Using our Trial Services

at less than the cost of an exhibition

  • Select the target product/market and launch the digital marketing trial on the same cost as participating in an exhibition
Test Marketing

can be conducted at less than the cost of market research

  • Conduct test phase of digital marketing using just a fraction of the cost required for market research
  • Prove the market’s demand with test marketing
Adjusting Costs & Minimizing Risk

with no fixed costs incurred

  • The cost of digital marketing can be adjusted based on results without incurring any fixed costs such as hiring a new sales representative
Start with a small budget and expand gradually as results are shown!
Get a Free Assessment Now!
Understand how you can implement a B2B Digital Sales Strategy today!
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Our Strengths as YCP Solidiance
1. Strategy Consulting
Vast experience of providing strategy consulting services in South East Asia

Marketing proposals will be based on an in-depth understanding of B2B-specific market and industrial knowledge.

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2. Digital Marketing
Executed digital marketing worth several million USD annually on our own businesses

Achieving results using practical know-hows generated from our vast experiences in digital marketing.

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3. Low Initial Costs
Unlike big consulting firms with high minimum project value, start with a small investment. Increase it based on results.

Launch digital marketing at a small cost, at a budget you’re comfortable with.

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4. One-Stop Service
End to end services ranging from strategy planning, ads operations to sever running

Start without the requirement of any additional manpower (a full-time resource is not required).

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1. Strategy Consulting on B2B Businesses in Southeast Asia

With 2,800 project experiences, we have an in-depth understanding of B2B markets and industries all across Southeast Asia

Our Clients
Our Industry Coverage
  •  width= Beauty & Wellness
  •  width= F&B
  •  width= Education
  •  width= Technology
  •  width= FMCG
  •  width= Pet Care
  •  width= Retail
  •  width= Manufacturing
  •  width= Construction
  •  width= Agriculture
  •  width= Automotive
  •  width= Environment
  •  width= Healthcare
  •  width= Logistics & supply chain
  •  width= Chemicals
  •  width= Automation
  •  width= Energy
  •  width= B2B Services
2. Digital marketing expertise

We have in-depth expertise accumulated from our vast experiences

Site Traffic

2M+

site visitors achieved across all our webpages

Ad Spendings

$ 2M+

ad spendings to drive all our ad campaigns

Our Testimonial

70%

of our own enquiries are obtained digitally

3. Low Initial Investment

Start quickly with a small budget; expand gradually as results are shown!

4. One-Stop Service

Start without any additional manpower

Get a Free Assessment Now!
Understand how you can implement a B2B Digital Sales Strategy today!
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Case Study
Result
Results Achieved
Before Digital Sales Stratgy After Digital Sales Strategy Started
Number of inquiries 23 480
Cost Per Acquisition (CPA) US$ 350 US$ 12
Number of Negotiation Appointments 5 35
Cost Per Acquisition (CPA) US$ 1,610 US$ 165

Background

Actions Taken


Customers’ Testimonials

The cost per one-sale meeting (CPA of sales meeting) is cheaper and more effective than the exhibition.

Unlike exhibitions, the impact of webpages is constant, as they remain effective for a long period of time.

In comparison to hiring sales representatives and conducting training, the sales webpage definitely allows us to derive results quicker and at a cheaper price.

It serves as a proof of demand for a full-scale expansion in the future and is more efficient than contracting a consulting firm for a market research project.

If sales leads can be created by digital marketing, it is possible that we will reconsider the compensation system of sales representatives.

I was extremely impressed with the high quality of active sales leads generated through this platform.


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